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Cellhire deploys eSIM technology to connect media journalists in Ukraine, avoiding in-country delivery challenges.

Global connectivity provider and MVNO Cellhire is utilising its eSIM based mobile network, “eSIMsmart”, to provide mobile connectivity over-the-air to customers in Ukraine.

The eSIM based mobile connectivity is essential to ensuring individuals are contactable and have a communications lifeline. Cellhire is supporting many companies, broadcasters and media journalists that are already on the ground or heading to Ukraine to report and broadcast on the situation.

Martyn Stevens, Cellhire Group CEO, says, “The invasion of Ukraine has created a crisis for companies with employees located there. Our eSIM solution is an essential lifeline in these crucial times, keeping users on the ground connected.”

“Utilising our MVNO eSIMsmart, we are providing eSIM profiles instead of physical SIM cards meaning mobile connectivity is provisioned instantaneously over-the-air in Ukraine, avoiding the logistical distribution challenges faced delivering physical SIMs in-country.”

In addition to eSIM mobile connectivity, Cellhire is also providing satellite phones to many customers travelling to Ukraine as an essential emergency backup. Satellite phones are particularly beneficial in case of local mobile network outages, blackouts or potential cyber-security related incidents in Ukraine.

Stevens adds, “Like many European mobile network operators, Cellhire has delivered several support packages across its partner networks to help customers in and outside of Ukraine.”

About Cellhire

Cellhire (, is a leading global telecoms provider of mobile communications, M2M and IoT services and data connectivity to enterprise clients and indirect partners worldwide.

Established in 1987, the Group serves EMEA, Americas and APAC with offices in the UK, USA, France, Germany and Japan. Partnering with mobile network operators globally, Cellhire provides access to mobile connectivity at market-leading commercials to companies worldwide.

The company is committed to delivering the highest standards of customer service which is underlined by its continued attainment of ISO 9001:2015, the internationally recognised quality standard. Cellhire is Investors in People (IIP) certified and won the highly coveted Queen’s Award for International Enterprise, as a result of its success as a specialist in the delivery of mobile communication solutions for events around the world.

Since 2019, Cellhire has attained ISO 27001, the internationally recognised Information Security Management System Standard (ISMS), due to the implementation of information security management systems and best practices regarding information security.